Human centred design

Our practice utilises a human centred design approach across all projects. We believe this supports a user and client focus, demonstrates agility, relies on deep research expertise, and considers the elements of people, process and technology; the hallmarks of our organisational focus.

We continuously keep our clients and their stakeholders in our thinking, and collaborate with the client at every stage of the project to:

  • Make sense of the problem at hand;

  • Understand the current experience;

  • Analyse data to understand user needs;

  • Identify ideas that could lead to solutions;

  • Turn ideas into tangible outputs; and

  • Check solutions with users.

We take our lead from each organisation's project representative in terms of how they would like to be engaged during the project. Our aim is to have no surprises and early engagement over opportunities and issues.

 Do your leaders need to:

  • Focus on identifying the right questions and key issues important for your users and clients?

  • Clearly visualise and define your organisation’s direction for the future?

  • Identify short, medium and long term goals, objectives and improvements and create a plan for implementation?

  • Collaborate across divisions to co-design and test end-to-end processes or products?

Click on the services below for how Fyusion can help:

Strategy development >

We can help distil and analyse information gathered from a range of consultation activities and use it to create a logical plan. This plan will provide direction for your organisation’s activities and resources, including measurable expected outcomes, within the context of your mission statement and overall purpose.

We understand the critical relationship between strategic planning and the overall success of an organisation in fulfilling its mission. We can offer you advice and strategic insight, developed through our work with many best practice organisations.

Facilitation and stakeholder consultation >

We understand that the positive engagement of stakeholders is critical for success. Our consultants have facilitated hundreds of stakeholder consultations ranging from two-hour focus groups to multi-day workshops, with both internal and external stakeholders. Using a unique blend of facilitation skills, group activities and strategic insight, we can guarantee the focused and constructive participation of key stakeholders in your project.

Our consultants have designed, developed and facilitated many hundreds of workshops, focus groups, cluster groups and in-depth interviews for government clients. Our first step is working with you to understand the problem you are trying to solve and the outcome you are after. We then design a bespoke approach to meet these needs, and use powerful techniques to generate and capture fresh ideas from participants.

User experience >

We can work directly with your users to find out how they feel about interacting with your products or services. We can look at aspects such as:

  • Can they use it?
  • Can they find it?
  • Does it meet a need that they have?
  • Do they want to use it?
  • Do they find value in your product or service?
  • Do they think your product or service is credible?
  • Can they access it?

We use a variety of consultation methods, including interviews, workshops, desktop research and online surveys. Our consultants will work closely with your organisation to determine the experience of the user, focusing on aspects such as customer service, culture, accessibility, marketing as well as usability of the product or service.

Usability testing >

We can work directly with your users to better understand how easy it is for them to use your products or services, including those still in development.

Usability testing can be a quick and inexpensive way to identify and resolve problems before you go to the major expense of implementation. We understand the critical nature of usability testing and can help your organisation achieve better usability outcomes, avoid surprises, reduce expensive mistakes and improve the interaction between you and your clients.

User journeys >

We can work with your organisation to create user journey timeline maps. This will show you the key actions of the user and visually describe their interaction with your organisation.

User journey mapping can illustrate all touchpoints between your organisation and the user and allow you to understand important factors that shape the overall user experience.

User personas >

We can work with your organisation to create user profiles that detail the ‘archetypes’ of your most common users. We research your key users to develop personas that allow you to obtain a detailed understanding about who your audience is, the core drivers for each user and what users are hoping to accomplish through the use of your products or services.

Digitisation >

We can provide insight into the key issues and blockers concerning the current management of digitisation work at your organisation. We can provide support and guidance with the process of converting non-digital, analogue material to a digital format, assisting you to:

  • Form an agreed digitisation approach;
  • Develop criteria for prioritising digitisation requests;
  • Document the processes for the management of ad hoc requests; and
  • Assess the risks and benefits of outsourcing some activities.

We also work closely with organisations to understand their business requirements in order to provide procurement advice for the most suitable and effective technological solutions available.